Thursday, April 22, 2010

SMARTPHONES focus group

Everyone's favourite kind of survey....SMARTPHONES!!!
But pls note, NO iPhone users!!!
Project type: Focus group
Duration: Approx 3hrs
Venue: Town area (nearest MRT = City Hall)
Date/Time:
* Grp A - 1 May (Sat), 11am
* Grp B - 1 May (Sat), 3pm
* Grp C - 3 May (Mon), 6.30pm
Group A
# 24-29yo
# PMEBs
# Working full time in 1st or 2nd company
Group B
# 35-40yo
# PMEBs
# Demanding Smartphone users
# Loves new technolody & want to be 1st to own best Smartphone
# Mobile phone BILL to be paid FULLY or PARTIALLY by company
# Use Smartphone for business matters for >50% of time
Group C
# 28-35yo
# Working females or Housewives
# Have busy lifestyle
# Feels that Smartphone is essential
# Good organizer of all aspect of life
# Heavily use email & calendar on phone
~CRITERIA~
Looking for those who are:
1) ENGLISH SPEAKING adults
2) DO NOT USE iPhone, but OWN a SMARTPHONE
3) Education = University & above
4) Love SOCIALIZING & use phone for both work & personal
5) Outgoing, sociable, open minded and expressive.
6) Household income of >$3,000/mth
7) Planning to buy another SMARTPHONE ins next 12mths
8) MAIN DECISION MAKER of phone to buy
9) NON-REJECTOR of TOUCHSCREEN Phones
10) Not from sensitive industries including marketing, advertising,
journalism, mfr, distribution and/or retailer of mobile phones related
companies or other related industries.
11) Must NOT have taken part in any surveys or market research in
the last 7 mths.
If interested, pls email me by 26 April 2010 (Mon), 9am & we'll
contact you to confirm:
~EMAIL to (vacancies is full)~
Project name: PH
Name:
Age:
Gender:
Occupation:
Contact#:
Brand/Model of Smartphone:
Educational level:
Intend to get another smartphone in next 12mths: Y/N
Group: A or B or C